040—Criolla
ART DIRECTION
CREATIVE DIRECTION
CONCEPT DEVELOPMENT
︎︎︎ FEATURED in Glamorous Geometry.
Publisher_Designer Books. HK
2019
︎︎︎ Collaboration with Criolla Tableware
CREATIVE DIRECTION
CONCEPT DEVELOPMENT
︎︎︎ FEATURED in Glamorous Geometry.
Publisher_Designer Books. HK
2019
︎︎︎ Collaboration with Criolla Tableware
2019︎︎︎
Inspired by the shapes and colors of Criolla tableware, our team developed3 semi-patterned layouts to showcase the brand’s new collection. Criolla’s unique, strong and simple lines mixed with tropical fruits, create a block-coloruniverse where, items that apparently don’t match together when separated,are harmonically placed maximizing the synergy between them on monochromesurfaces. Light plays a vital role in each photography, as we let the strong shadowsfrom the pewter pieces project on the surface becoming a compositive element.The shadows main function is to let the costumers compare the size and depth ofthe dishes while completing the design composition.
Studio/Personal Project
Inspired by the shapes and colors of Criolla tableware, our team developed3 semi-patterned layouts to showcase the brand’s new collection. Criolla’s unique, strong and simple lines mixed with tropical fruits, create a block-coloruniverse where, items that apparently don’t match together when separated,are harmonically placed maximizing the synergy between them on monochromesurfaces. Light plays a vital role in each photography, as we let the strong shadowsfrom the pewter pieces project on the surface becoming a compositive element.The shadows main function is to let the costumers compare the size and depth ofthe dishes while completing the design composition.
SEASON 1
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Single product shots
_FEATURED in Glamorous Geometry. Publisher_Designer Books. HK
SEASON 2
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